今天我們來(lái)分享一下，五大洲的開(kāi)發(fā)信撰寫(xiě)要點(diǎn)及需要注意的問(wèn)題。

01北美國(guó)家的客戶(hù)

①注意事項(xiàng)

北美國(guó)家主要是指美國(guó)、加拿大、墨西哥等，與他們打交道要注意：

A.要開(kāi)門(mén)見(jiàn)山；

B.簡(jiǎn)單說(shuō)明，不要復(fù)雜的表達(dá)；

C.態(tài)度認(rèn)真，要有很強(qiáng)的時(shí)間觀念；

D.用企業(yè)郵箱，盡量不用免費(fèi)的QQ郵箱和個(gè)人郵箱；

E.交流用語(yǔ)用we代替I；

F.他們喜歡用PayPal作為支付工具；

②開(kāi)發(fā)信模板

Hi, Mr. XXX，

Have a nice day !

Quality is life,customer first!

XXX Co., Ltd have 16 years experience in some product (你的產(chǎn)品名稱(chēng)）,Our market is AMERICA. Our core competencies are * and *, Our sales pitch is WITH US YOUR MONEY IN SAFE YOUR BUSINESS IN SAFE.

WISH TO BE your honest dealer and trustworthy supplier in China.We can accept payment by PAYPAL.(The easy way to pay money for American customers)

Just contact me. I am always waiting for you.

Thanks & Best regards

Kim

02歐洲國(guó)家的客戶(hù)

①注意事項(xiàng)

歐洲國(guó)家主要是英國(guó)、法國(guó)、意大利等，與他們打交道要注意：

A.嚴(yán)謹(jǐn)，追求質(zhì)量，關(guān)注細(xì)節(jié)，崇尚契約；

B.注重時(shí)間觀念，講究效率；

C.他們喜歡能帶來(lái)安全感的供應(yīng)商；

D.有證書(shū)證明和售后質(zhì)量保證。

②開(kāi)發(fā)信模板

Hi XXX,

ABC Co., LTD is Product Business Model in China. We had the honor to service the 2nd big distributor / XXXX Company in UK; XXXX Company in USA; XXXX Company in Dubai; All our items are coming with certification and we have special team work for after sales service. We are ready for signing contact with you in case you need it, as honest dealer we never crook our customers (安全感).

(TIME IS MONEY) for you and for us. So we have professional production line and staff who are making nice quality in short time. (質(zhì)量、時(shí)間)

Attachment is new items and some information about our best seller, our factory and certificate, I hope we can have long term business with you in near future.

Thanks & Best regards!

Kim

03中東客戶(hù)

①注意事項(xiàng)

A.喜歡大寫(xiě) 簡(jiǎn)單英文；

B.喜歡內(nèi)容詳細(xì)的郵件；

C.細(xì)節(jié)介紹公司和產(chǎn)品；

D.產(chǎn)品最好配有圖片和說(shuō)明書(shū)；

E.喜歡價(jià)格低的產(chǎn)品，喜歡品牌；

F.屬于慢熱型；

②開(kāi)發(fā)信模板

Dear XXX,

BEFORE READING MY EMAIL, PLEASE BE SURE THAT I AM REALLY HOPE WE CAN BE FRIENDS EVEN WE DONOT HAVE ANY BUSINESS. (首先用一種舒緩的感覺(jué)拉近與客戶(hù)間的距離).?Our ABC COMPANY have 10 years Professional experience in Middle EAST Market, We have served many biggest company around the world such as A公司，B公司，C公司etc. (客戶(hù)鑒證顯示公司實(shí)力和產(chǎn)品質(zhì)量) and we are top in condensation and addition cured PRODUCT filed.

We trust you will like our quality and our service. We can offer you very perfect price and very nice quality. And also we sign contact with you be more safe. And we can full refund money back to you if there is any quality problem. We trust that with us your money will be in safe and your business will be in safe. As quality is our culture, so we hope you give us a chance to serve you and we believe that you will be happy with us. I send you some of our best seller data sheet. Please check it follows.

Contact me if you need any help in China, and please remember I really hope we can be good friends even you don’t do business with us, please remember this is Kim.

Thanks & Best regards,

Kim

04南美國(guó)家的客戶(hù)

①注意事項(xiàng)

南美國(guó)家包括巴西、阿根廷、哥倫比亞、委內(nèi)瑞拉等，他們假期多，訂單節(jié)奏慢，交易時(shí)間長(zhǎng)，性格特點(diǎn)和喜歡的溝通方式是：

A.不妥協(xié)，堅(jiān)持己見(jiàn)；

B.喜歡簡(jiǎn)單的英文表達(dá)，盡量不要太復(fù)雜和隆重；

C.喜歡分期付款、喜歡被提問(wèn)的方式、喜歡免費(fèi)樣品；

D.很注重售后服務(wù)和產(chǎn)品的耐用性；

E.比較喜歡歐式的和有CE認(rèn)證、OEM的。

②開(kāi)發(fā)信模板

Hi Dear XXX,

Are you interested in saving some money? Are you interested in good quality and nice price? And are you interested in small order with fast delivery? （提問(wèn)的方式投其所好）

So please let you know we can offer all this for you, ABC product is the TOP product factory in China more than 10 years. Below is our best seller, please check it. Any interested, more information & FREE SAMPLE(免費(fèi)樣品投其所好) will be provided for you reference.

Hope to hear from you soon. Good Business Start Here!

Thanks & Best regards

Kim

05澳洲國(guó)家的客戶(hù)

①注意事項(xiàng)

澳洲包括澳大利亞、新西蘭等，他們的特點(diǎn)是：

A.認(rèn)真爽快，樂(lè)于交朋友，對(duì)陌生人也經(jīng)常一見(jiàn)如故；

B.討厭喜歡吹噓和炫耀的人；

C.對(duì)于價(jià)格：運(yùn)抵澳大利亞并已完稅的產(chǎn)品價(jià)格應(yīng)比當(dāng)?shù)厣a(chǎn)的同類(lèi)產(chǎn)品或其它來(lái)源的產(chǎn)品價(jià)格低；

D.可靠性：供貨商必須能長(zhǎng)期保證產(chǎn)品的質(zhì)量，交貨及時(shí)并保持聯(lián)絡(luò)；　　

E.靈活性：供貨商能接受小批量訂貨的。

②開(kāi)發(fā)信模板

Dear Mr XXX,

It’s really my pleasure to write this email and I hope even we don’t do business we can be good friend, as we really like Australian people so much, as you are very nice, friendly and honest in your life and business, so I hope we can be friend, my name is Kim form ABC PRODUCT professional manufacture in China. And we got your information from Alibaba.

We trust that our quality and price will give you an edge over your competitors. So hope we can have a long term business with you. Below is our best seller PRODUCET. Please check it. I hope you like any of them, and feel free to contact me if there is any help I can do for you here in China as really hope we can be friend even without business.

Hope to hear from you soon.

Thanks & Best regards,

Kim

寫(xiě)在最后

在這里特別梳理出了一些針對(duì)不同國(guó)家的客戶(hù)的開(kāi)發(fā)信的模板，讓外貿(mào)業(yè)務(wù)員可以針對(duì)不同的客戶(hù)去寫(xiě)相應(yīng)的開(kāi)發(fā)信。以上模板僅供參考，針對(duì)自己具體的行業(yè)可以做適當(dāng)修改。祝您不斷開(kāi)單！